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Verbena bonariensis – Purple Vervain

Additional information

Size

Common Name

Type

Family

Native?

Non-Native

Zone

10, 11, 7, 8, 9

Height Range (ft.)

3.00 to 6.00

Spread (ft.)

1.00 to 3.00

Bloom Time

, , , ,

Bloom Description

Clusters of small, held on tall, slender stems, purple flowers

Sun

Water

Maintenance

Suggested Use

, , ,

Tolerate

,

Attracts

, ,

Growth Rate

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Verbena bonariensis – Purple Vervain

Verbena bonariensis – Purple Vervain is a tall, airy perennial with violet-purple blooms that attract bees, butterflies, and hummingbirds. Perfect for pollinator gardens and adding vertical interest.

$17.99

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Additional information

Size

Common Name

Type

Family

Native?

Non-Native

Zone

10, 11, 7, 8, 9

Height Range (ft.)

3.00 to 6.00

Spread (ft.)

1.00 to 3.00

Bloom Time

, , , ,

Bloom Description

Clusters of small, held on tall, slender stems, purple flowers

Sun

Water

Maintenance

Suggested Use

, , ,

Tolerate

,

Attracts

, ,

Growth Rate

Product Description

Verbena bonariensis – Purple Vervain is a tall, airy, non-native perennial valued for its clusters of small, violet-purple flowers that bloom continuously from mid-summer through fall. Its slender, upright stems give it a graceful appearance, making it ideal for adding vertical interest to borders and pollinator gardens. Purple Vervain is a magnet for pollinators, attracting bees, butterflies, and hummingbirds with its nectar-rich blooms.

Although native to South America, Verbena bonariensis is prized in ornamental gardens for its long bloom time, drought tolerance, and ability to self-sow, creating a naturalized, meadow-like effect. It thrives in full sun and well-drained soils, growing 3 to 6 feet tall, and makes an excellent choice for cottage gardens, perennial borders, and wildlife habitats.

Why Choose Verbena bonariensis – Purple Vervain?

  • Long-lasting violet-purple blooms from summer through fall
  • Attracts bees, butterflies, and hummingbirds
  • Adds vertical interest to pollinator and meadow gardens
  • Drought-tolerant and low-maintenance once established

Cultivating Tips:

  • Best planted in full sun for abundant blooms
  • Prefers well-drained soils and tolerates drought conditions
  • Can self-seed and naturalize in the garden
  • Deadhead to reduce self-seeding if desired

Design Ideas for Your Garden:

  • Perfect for cottage gardens, pollinator habitats, and naturalized plantings
  • Adds height and texture to mixed perennial borders
  • Pairs beautifully with ornamental grasses, Echinacea, and Rudbeckia

Ecological Benefits:

  • Provides a valuable nectar source for pollinators including bees and butterflies
  • Supports migrating monarch butterflies in late summer
  • Not native but widely used in wildlife-friendly garden designs

Since Verbena bonariensis – Purple Vervain is not a native species, here are three native alternatives available at Bumbee’s:

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Verbena bonariensis – Purple Vervain

$17.99
Frequently Asked Questions

What are the ideal growing conditions for Purple Vervain?

Purple Vervain thrives in full sun and prefers well-drained soils. It tolerates poor, sandy, or gravelly soils and is drought-tolerant once established. It’s ideal for pollinator gardens, meadows, and borders where it can naturalize and self-seed freely.

How tall and wide does Verbena bonariensis grow?

This tall, airy perennial typically grows 3 to 6 feet tall and spreads 1 to 3 feet wide. Its slender, wiry stems hold clusters of small purple flowers, giving it a light, see-through appearance that works well mid-border or at the back of beds.

When does Purple Vervain bloom, and what do the flowers look like?

It blooms from midsummer until the first frost, producing clusters of small, lavender-purple flowers that sit atop tall, branching stems. These blooms are magnets for butterflies, bees, and hummingbirds.

Is Verbena bonariensis a perennial or annual?

It’s considered a tender perennial in USDA zones 7-11 but often behaves like an annual in colder climates. However, it self-seeds readily, so it frequently returns year after year in garden settings, even where it’s not reliably hardy.

Does Purple Vervain require a lot of maintenance?

No, it’s low-maintenance. Deadheading can encourage additional blooms and reduce self-seeding if desired. It’s deer-resistant, drought-tolerant, and generally pest- and disease-free.

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